This module empowers people to develop vision and strategy for innovative leadership within organizations and imparts knowledge and skills in corporate creativity and business design. The aim of this module is to enable companies to develop a creative perspective on new product ideas and business opportunities, to address customer needs in genuinely innovative ways and to establish a corporate culture that enhances innovative and creative thinking. The focus will be on approaches of corporate creativity and innovation, skills and tools for business design thinking as well as developing deep understanding of creative business modeling.

  • Forms of innovation.
  • Approaches of innovative leadership.
  • Models of corporate creativity.
  • Models of team creativity.
  • Managing creative teams.
  • Fundamentals of Design Thinking.
  • User-centered problem exploration techniques.
  • Ideation and creativity techniques.
  • Easy-to-employ prototyping techniques.
  • User-centered testing techniques.
  • Designing the business design process.
  • Transforming new product concepts into new business models.
  • Using the business model canvas.
  • Tools for concept selection.
  • Taking ownership for innovative solutions.
  • Strategies of implementing innovative solutions in organizations